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Weir, Dr. R. B.
The History of Distillers Company 1877-1939
Oxford
University Press, ISBN 0-19-828867-0, First Published 1995, 417 Pages, 24 x 16 cm,
Hard Cover
This book is the first full-length study of DCL based in the company's own archives. The history of DCL is the history of the industry and the book
#1 be essential reading for a wide range of readers:
- The genuine Scotch whisky enthusiast with an interest in the history and evolution of the malt and grain distilling industries
- economic and business historians interested in the economic and social history of Scotland and the growth of what was its leading company
- management analysts studying the process of growth,
diversification, entrepreneurship, brand management and R&D that are the necessary ingredients of the sustained growth of successful companies
Dr R. B. Weir is the Provost of Derwent College, and Senior Lecturer in Economic and Social History at the University of York. |